Student Communications Specialist
Lethbridge PolytechnicLethbridge, AlbertaMarketing & Communications
Posted September 4, 2026
Your application goes straight to Lethbridge Polytechnic's own careers site.
About this job
Overview of the Role
The Student Communications Specialist is a key member of the Registrar’s Office & Student Experience. Reporting to the Manager, Scheduling & Student Systems, the position leads institutional student communications and digital engagement across the full student lifecycle.
The specialist manages the student communications framework, including audience segmentation, communication channels, message clarity, tone, timing, and frequency. Core platforms include Salesforce CRM, the MyPolytech student portal, Ellucian Self-Service, the Gecko chatbot, email, SMS, and related communication systems.
The position maintains the institutional student communications calendar and helps ensure communications across systems are coordinated, clear, accurate, and aligned with student needs. The specialist also leads oversight of the student portal experience and serves as the Salesforce CRM subject matter expert within the Registrar’s Office & Student Experience.
Working with departments across the institution, the specialist provides guidance on when, where, and how student messages should be delivered. The position uses engagement data and reporting to assess communication effectiveness and recommend improvements that support student engagement, recruitment, and retention.
The Student Communications Specialist is a key member of the Registrar’s Office & Student Experience. Reporting to the Manager, Scheduling & Student Systems, the position leads institutional student communications and digital engagement across the full student lifecycle.
The specialist manages the student communications framework, including audience segmentation, communication channels, message clarity, tone, timing, and frequency. Core platforms include Salesforce CRM, the MyPolytech student portal, Ellucian Self-Service, the Gecko chatbot, email, SMS, and related communication systems.
The position maintains the institutional student communications calendar and helps ensure communications across systems are coordinated, clear, accurate, and aligned with student needs. The specialist also leads oversight of the student portal experience and serves as the Salesforce CRM subject matter expert within the Registrar’s Office & Student Experience.
Working with departments across the institution, the specialist provides guidance on when, where, and how student messages should be delivered. The position uses engagement data and reporting to assess communication effectiveness and recommend improvements that support student engagement, recruitment, and retention.